Meet Ronald and Jim, two neighbours who live in the same building.
Ronald is a classic family man. He loves watching sports on tv, but has to share his house with his not so sports minded wife and kids. Jim is different. At parties, Jim sometimes tells people he doesn’t watch tv at all. It sounds interesting, but it’s not true off course. Jim is a classic on demand binge watcher. He just doesn’t watch tv on a tv.
Jim and Ronald run into each other in and around their building and discuss the different but similar way they lead their lives, watch tv, use media, use internet etc.
Jim & Ronald are the main characters in the new campaign voor dutch cable gigant Ziggo (Libery Global).
Directed by Mattias Schut (Holy Fools)